Ever wondered which Hogwarts House you’d be in? This hat can tell you; with five phrases, your fate is in his hands – will you be in Gryffindor house, brave at heart; or Slytherin, cunning and shrewd? Simply put the hat upon your head and it will speak to you before deciding to which house you belong. The Sorting Hat is true to the books and features the voice from the films!
Harry Potter has to be one of my favourite licenses we have worked on with KAP Toys! It is loved by everyone, young and old! The Sorting Hat was the hero within the range and it was a pleasure selling this in as it had such a great demonstration. The best memory of the frenzy was our attendance of the 2018 Autumn Fair. We took a small booth just to showcase this line. We had that many people on the stand the aisle was blocked and the other exhibitors were asking what we were selling. We had buyers offering to pay more to secure the stock! If only every product was like this – in some ways this item experience was the foundation of KAP Toysfor which we will be grateful to all our partners for supporting.
Nat Southworth, KAP Toys
The Sun, Daily Telegraph, Evening Standard, Metro, OK! Magazine, Cosmopolitan, The Mirror, and regional press.
The officially licensed Warner Bros animatronic Sorting Hat was launched late in 2018 and surged up the sales charts supported by placement in national retailers such as Argos and Smyths.
KAP Toys’ marketing input was to move from a USA open pack to a closed window display while maintaining the “try me” function.
